About Us - Vim

This is Vim.

The country’s largest health plans and medical providers of every size – from independent practitioners to integrated delivery systems – use our software to connect data and care across the health system.

About Us
Our Mission

Vim’s mission is to empower builders to innovate and scale in the digital health age, laying a foundation for a more connected and collaborative healthcare system.

At our core, Vim and its employees, are working to change the future of healthcare by impacting how care is delivered. By giving physician teams the tools and resources they need to operate more efficiently and succeed under value-based care models, Vim is helping providers improve the quality of care for their patients.

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Our Story

As technology leaders, Vim’s co-founders leveraged their expertise in creating connections between disparate entities to unlock a proprietary approach to integrating with EHRs at scale.

Today, Vim’s breakthrough technology, Vim Connect, delivers external data and content at the point of care and directly within provider EHRs in ways not possible through legacy integration methods.

Vim’s ability to scale across EHRs allows care teams to maintain their own processes and EHR technologies while adding valuable context to drive higher provider uptake and engagement at the point of care—and that’s what sets us apart.

Our Leadership Team

We are discerning when it comes to who we choose to work with. Vim is led by a diverse team of healthcare system experts and technologists with experience in a variety of fields from healthcare interoperability to e-commerce to drone air traffic control. Under the leadership of this team, our employees collaborate to deliver solutions that power value-based care models and reduce administrative burden for physicians and care teams.
About Us

Oron Afek

CEO

About Us
Oron Afek
CEO
Oron is both the Chief Executive Officer of Vim and the company's visionary. Oron's dynamic leadership shapes Vim's corporate strategy, which is defined by bold innovation balanced with strategic focus. Oron pushes boundaries and helps the company innovate where no one else can. He ensures that the company - and all its partners - are aligned on a shared purpose to revolutionize healthcare and lower the complexity for providers to participate in value-based care. Before his remarkable journey in healthcare, Oron honed his skills serving in a special forces unit of the Israel Defense Forces, embodying a spirit of determination and fearlessness. Drawing from his diverse background, he founded and spearheaded the business development for four groundbreaking companies across telecommunications, gaming, real estate, and education.
About Us

Asaf David

President & CTO

About Us
Asaf David
President & CTO
Asaf is the Chief Technology Officer of Vim. Asaf leads Vim’s long-term technology vision and is responsible for supervising all development and innovation efforts. Asaf started his career in the Israel Air Force, where he served as a captain in an elite technology unit for over 6 years. He held several positions starting as a developer and evolving into a project manager. After his military service, Asaf founded and served as the Chief Technology Officer for TixWise, a technology company that developed a marketplace for entertainment tickets and is now the market leader in Israel. Asaf also founded Bink, an innovative technology-based internet bank. In both ventures, Asaf led the development process, was in charge of both solution architecture and product design to realize the product vision.
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Hila Dovev

VP of Product

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Hila Dovev
VP of Product
As VP of Product, Hila is responsible for product lifecycle management of Vim’s portfolio of products. She sits at the intersection of product, engineering, business development, and customer support to help define the strategic direction of Vim’s products and to ensure that the entire company understands the product vision. Hila brings deep product knowledge combined with the customer voice to her strategic product roadmap planning. Prior to Vim, Hila was a corporate attorney at a leading law firm in Israel and served as Legal Counsel at a biotech company.
About Us

Gilad Katz

SVP Engineering

About Us
Gilad Katz
SVP Engineering
Gilad is the Senior Vice President of Engineering at Vim and, in his role, is responsible for developing Vim’s core products. Gilad has more than 20 years of experience leading large-scale engineering, both in enterprise SaaS companies as well as in early-stage start-ups. Gilad led the R&D and Product teams at AppsFlyer, where he grew the engineering department from 60 engineers to more than 300, developing one of the industry’s top Cloud 100 mission-critical SaaS production systems that brought the company over $200 million in annual revenue, serving over 10,000 customers and over 6,000 technology partners.
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Jo Lim

VP of Customer Success

About Us
Jo Lim
VP of Customer Success
Jo is the VP of Customer Success at Vim. With extensive experience spearheading large books of business, Jo has a proven track record of driving revenue growth and fostering lasting client relationships with a special focus on ensuring our customers derive the most value from their investment in Vim's solutions. She serves as a partner to our customers and an advocate of their strategic visions - helping to drive internal influence on behalf of customers. Prior to joining Vim, Jo held leadership roles at prominent healthcare organizations, including Babylon Health and Strategy&/PwC. Armed with a master's degree in health policy and management from the Harvard TH Chan School of Public Health, Jo brings a unique blend of industry expertise and strategic vision to our team.
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Malvin Hoxhallari

Chief Financial Officer

About Us
Malvin Hoxhallari
Chief Financial Officer
Malvin Hoxhallari is the Chief Financial Officer at Vim. In this role, Malvin is responsible for the overall financial management of the company, including accounting, strategic planning and analysis, treasury, investor relations, corporate investments, and tax. Malvin is passionate about leveraging financial insights to drive sustainable growth and create value for Vim's stakeholders, including investors, customers, and users.
Most recently, Malvin was CFO at Apollo.io, where he helped the company scale to over 40,000 customers and led two large fundraises totaling over $200M. Before Apollo, Malvin held several finance, strategy, and operations leadership roles at high-growth companies such as MongoDB, Aircall, and others.
About Us

Shiri Guy

VP of People

About Us
Shiri Guy
VP of People
Shiri is the VP of People at Vim and is responsible for leading the organization’s people and culture strategy. Shiri drives global people programs and aligns them with Vim's Operating Principles for a cohesive experience. She is also responsible for ensuring that cross-company communication operates seamlessly and she believes in leading by example. Shiri brings with her 15 years of experience managing and building all aspects of human resources and people functions including talent acquisition, performance, employee engagement/wellness and more. She has a strong background in organizational development and is a passionate advocate for people believing in team oriented culture as a key to success.

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